If you work in the CBD or live in one of the apartment towers around it, Highgate is closer than most people realise. Beaufort St effectively starts where the city fringe ends — East Perth on one side, Northbridge on the other — so getting to 444 Beaufort St from a CBD office is less "travelling to a suburb" and more "walking to the edge of one."
The convenience angle is real, not just marketing
A lot of our CBD clients book around their work day rather than around it. A late-afternoon colour appointment that finishes in time to head home instead of back to the desk. A lunchtime trim squeezed between meetings, if the service allows for it. A Saturday morning slot because the working week doesn't leave room for anything else. We're not going to pretend every service fits into an hour, but for CBD-based clients the proximity means the logistics of getting here aren't the reason to put it off.
Apartment living also changes what people ask for. Storage is limited, so clients want a haircare routine that's a handful of well-chosen products rather than a bathroom shelf full of half-used bottles. We tend to build a tighter, more deliberate routine for these clients — usually built around System Professional or Sebastian Professional, depending on hair type — rather than sending everyone home with the full range. If you want the reasoning behind product choices, our aftercare page breaks down what we recommend and why.
What CBD clients tend to book
Because a lot of city-based clients are dressing for work five days a week, low-maintenance colour that still looks intentional is a common ask — the buttery, soft-blonde shift we've been doing a lot of this year is a good example, and we've written about why it's replacing the colder, ash-heavy look in our balayage article. We also see a fair number of clients wanting to simplify an overly complicated colour history — too many toners stacked on top of each other over a few years — which is really a colour correction conversation. That process is explained in our piece on colour correction consultations.
Getting here
From the CBD, Beaufort St is a short trip north by car, bus, or, for the fitter among us, on foot — it's the kind of distance you'd cover without thinking about it if you were meeting a friend for dinner rather than a haircut. Street parking is available around Highgate outside peak periods, and the salon is easy to find once you're on Beaufort St itself. Full details are on our contact page if you need exact directions from your building.
Check our services page for current offerings and rough timings, and if you've got questions about booking around a work schedule, our FAQ page covers the basics — or just message us and we'll work out a time that fits.
Bureau The Salon — 444 Beaufort St, Highgate, Perth. Book your consultation via Fresha. See more transformations on Instagram.
